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The Power of Employer Branding: More Than Just a Nice-to-Have
The Power of Employer Branding: More Than Just a Nice-to-Have Employer branding isn’t just another buzzword in today’s job market – it’s necessary. Did you know candidates are 3.3 times more likely to apply for a role when a company emphasizes its employer brand?...
Facebook in 2024: Mastering the Algorithm for Maximum Engagement
Facebook continues to be a central pillar of the social media landscape, playing a significant role in connecting with others, discovering information, and sharing content. With over two billion monthly active users, Facebook remains a top platform for individuals and...
Brand Positioning In Tough Times
In today’s challenging economic landscape, how you position your brand can make all the difference. Let’s explore why having a clear and powerful brand presence is essential for staying ahead now, more than ever. 1. Standing Out in a Crowded Market Consumers tighten...
CLIENT CASE STUDY:How Think Tank Digital Marketing Boosted A&D Tree Services
A&D Tree Services: Long-Term Partnership A&D Tree Services has been a valued client of Think Tank Digital Marketing since 2018, specialising in tree and arborist services. In 2022, they approached us with ambitious goals to elevate their business, particularly...
Mastering Gen Z Engagement: Your Essential Guide to Social Media Marketing
Generation Z has emerged as a pivotal demographic in today's fast-paced digital landscape. This group, ranging from teenagers to young adults with university degrees and full-time jobs, is influencing market trends and setting them. However, despite their significant...
Graphic Design’s Unwavering Significance in the AI Era
Graphic Design's Unwavering Significance in the AI Era In the dynamic world of marketing and user experience, one constant remains: the profound influence of graphic design. Despite the advancements in artificial intelligence (AI), the foundational impact of design...
Embracing the Future: Navigating the Exciting Shifts in the Online World
Embracing the Future: Navigating the Exciting Shifts in the Online World We are witnessing a transformative era in the digital landscape. As our physical world continuously evolves, so does the online realm, offering new and exciting opportunities. This article aims...
Mother’s Day Marketing Ideas
Ah, the charm of Mother's Day—a time that turns the spotlight onto the heart and soul of our families, our mothers. But before we dive headfirst into a whirlpool of marketing strategies, let's pause for a moment of reflection. Picture Anna Jarvis, the visionary who...
Marketing in ‘Unprecedented Times’
Navigating 'Unprecedented Times': A Marketing Professional's Reflections and Strategy If you're in business, you've probably heard the media use the term "unprecedented times". You've also likely witnessed the buzzword become the reality we've all lived in since 2019,...